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Inside Our Five Phases of Interior Design

When you’re investing in a custom home or a full-scale renovation, the design process should feel as considered as the final result.


At J. Lynn Design Group, we follow a transparent, five-phase approach that brings structure to creativity and calm to what can otherwise feel overwhelming.

Our clients in Naples and Cleveland often tell us that understanding the path ahead is just as reassuring as seeing the finished space. Here is how we guide you from the first conversation to the final styling.


Here are the 5 Phases of Interior Design

Modern living room with ocean sunset view, featuring cozy sofas, a wooden table, decorative shelves, and text Our Five Phases of Interior Design.

Interior room with modern furniture and chandelier. Text reads: "P1: Concept. Every project begins with discovery..." Mood is professional and elegant.

Visual identity


Includes:

  • Vendor coordination

  • Cost management & tracking

  • Quality assurance


Effortless execution, behind the scenes 


Vision mapping session


Includes:

  • Space planning & zoning

  • 2D layouts and early 3D studies

  • Design presentation for alignment


Where creativity meets logic


P2: Schematic Design text overlaid on a modern room with two chairs, a chandelier, and a TV. The mood is sleek and stylish.
Sophisticated interior with modern fixtures and round chairs. Text reads "P3: Detailed Design & ff&e. Every material, fixture, and furnishing is meticulously selected and documented."

Curated furnishings and finishes development


Includes:

  • Detailed drawings & joinery design

  • FF&E selection and specifications

  • Lighting, finishes, and custom details


Luxury lives in the details 


Curated purchase management


Includes:

  • Vendor coordination

  • Cost management & tracking

  • Quality assurance


Effortless execution, behind the scenes 


Text on a dark blue overlay reading "P4: Procurement" describes managing procurement in a modern room with neutral tones and elegant lighting.
Text reads "P5: Installation." Describes team overseeing installation, styling, finishing, and quality checks. Chic interior with modern lighting.

Bespoke interiors setup


Includes:

  • On-site coordination

  • Final styling & accessories

  • Client walkthrough


A curated experience, from concept to completion 


BEYOND THE 5 PHASES OF INTERIOR DESIGN


Design that supports you for years to come

While our formal process has a clear beginning and end, our goal is to create interiors that support you well beyond installation day. Thoughtful architectural detailing, durable materials, and cohesive design decisions mean your home continues to feel considered and relevant as the years go by.


If you’re planning a new build or renovation in Naples, Florida, or the Cleveland area, this is an ideal time to begin the design conversation. We partner

closely with architects, builders, and homeowners to ensure that every phase from early vision to final styling is guided with care.


Text reads "Explore Our Portfolio" in navy and gray, stylized font on a white background, conveying a professional and inviting mood.

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